Tag Archives: web strategy for elections

Municipal Election Coverage – Jesse Helmer & Crowdsourcing

As the municipal election heats up I am going to spend some time analyzing current City Councillor elections. I would love to focus 100% on all the good stuff I am coming across, however as I stumble on a few candidates who need serious help I will use it as an example of what not to do.

I want to start my election coverage with pointing out a Councillor Candidate who is doing something that  all claim to do. This Candidate is Jesse Helmer Candidate who is running for Ward 4 in London Ontario. What he is doing is great is voter engagement.   Every candidate with the corny slogan “your voice at city hall” claim they want to hear from voters and then turn around and do their own thing.  Jesse Helmer has taken the voter engagement promise to the next level by incorporating crowdsourcing to his campaign.

Here is a brief video of what I am liking about Jesse’s web strategy:

 

Explore his campaign online at:

http://www.helmer.ca/

https://www.facebook.com/jessefhelmer

https://twitter.com/jesse_helmer

If you have any suggestions for City Councillor election coverage send them my way. Good luck in your campaign.

Keep Knocking,

KEITH

Websters defines crowdsourcing as the practice of obtaining needed services, ideas, or content by soliciting contributions from a large group of people and especially from the online community rather than from traditional employees or suppliers.

Ohhh and here is the sign they landed on – https://twitter.com/jesse_helmer/status/479479215809904641/photo/1

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Web Strategy For Municipal Elections

To Blog or Not To Blog? …That is the municipal candidate question.

This video is a quick introduction to creating a simple web strategy for Municipal Councillor Candidates.  The most common issue is that candidates spend too much time on the internet and not enough time at the door.

 

 

City Campaigner Members watch for my web strategy bonus material in our Members Portal. Beyond the web strategy embedded in your customized week to week campaign plan I have a video that covers:

  • Where to do opposition research on the web
  • How to find people of  influence on-line in your ward
  • How keep track of your competitor and flag their internet missteps
  • Political black-ops on-line

Hope this information helps. Good luck in your election.

Keep Knocking,

KEITH STRACHAN

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